Tuesday, March 31, 2009
Search Engine Spider Simulator
This is how a search engine views your website. Use this tool, it is free -> Search Engine Simulator
Find a good niche
First of all it is not easy to find a good niche, all you have to do is sit and watch. There are a lot of websites to help you to find some niches and go with your research further.
Good websites to watch:
- Google Hot trends
- Seomoz Popular searches - this is the best source to find out what is hot on social networks
- Ebay hot list
- Twitter - find out what is the hottest topic
After you find some keywords you want to try go with Adwords Keyword Tool or other free online tools i have on the main page and type it in and see what is the most searched keyword phrase starting with your main keyword.
You want to work with long tail keywords and narrow your niches.
For eg:
Major KW: Photoshop Tutorials
More focused: Free Photoshop Tutorials
Even more focused: Free Animation Photoshop Tutorials
Ultra focused: Free Gif Animation Photoshop Tutorials
Using keyword suggestion tools like: Adwords, Wordtracker or Keyword Discovery you should look for keyword seach volume. They are not 100% exact but you`ll get a pretty good idea of the volume in searches.
For Wordtracker you need to find a keyword with 100-200 searches at minimum.
Then you should check your keyword difficulty. Use these 2 free online tools:
1 ) SEO Chat Keyword Difficulty
2) SEO Logs Keyword Difficulty
Any keyword has a range of 0-100. Work with those keywords with a percentage around 50%.
If you are a newbie in seo do not start a niche website with 70% or up.
For each keyword you have a formula:
Good Keyword ratio = Search volume / difficulty score
'Search volume' you find searching on google a keyword phrase in quotes: "keyword phrase".
A good search volume number would be anything less than 1,000,000 competitors. Don`t go up if you are new.
Good websites to watch:
- Google Hot trends
- Seomoz Popular searches - this is the best source to find out what is hot on social networks
- Ebay hot list
- Twitter - find out what is the hottest topic
After you find some keywords you want to try go with Adwords Keyword Tool or other free online tools i have on the main page and type it in and see what is the most searched keyword phrase starting with your main keyword.
You want to work with long tail keywords and narrow your niches.
For eg:
Major KW: Photoshop Tutorials
More focused: Free Photoshop Tutorials
Even more focused: Free Animation Photoshop Tutorials
Ultra focused: Free Gif Animation Photoshop Tutorials
Using keyword suggestion tools like: Adwords, Wordtracker or Keyword Discovery you should look for keyword seach volume. They are not 100% exact but you`ll get a pretty good idea of the volume in searches.
For Wordtracker you need to find a keyword with 100-200 searches at minimum.
Then you should check your keyword difficulty. Use these 2 free online tools:
1 ) SEO Chat Keyword Difficulty
2) SEO Logs Keyword Difficulty
Any keyword has a range of 0-100. Work with those keywords with a percentage around 50%.
If you are a newbie in seo do not start a niche website with 70% or up.
For each keyword you have a formula:
Good Keyword ratio = Search volume / difficulty score
'Search volume' you find searching on google a keyword phrase in quotes: "keyword phrase".
A good search volume number would be anything less than 1,000,000 competitors. Don`t go up if you are new.
Tuesday, March 10, 2009
URL structure for Google
If you start a new website i would recommend you to format your URL structure like that:
create-photoshop-tutorials.html
create_photoshop_tutorials.html
createphotoshoptutorials.html
in this order. If you already have a website you should not probably change anything.
This is just for Google but you should run some tests for Yahoo, MSN or Microsoft.
create-photoshop-tutorials.html
create_photoshop_tutorials.html
createphotoshoptutorials.html
in this order. If you already have a website you should not probably change anything.
This is just for Google but you should run some tests for Yahoo, MSN or Microsoft.
Tuesday, March 3, 2009
Search engines guidelines
A webmaster should always follow acceptability guidelines for each search engine. Review these guidelines and become familiar with them.
Google Guidelines:
http://www.google.com/Webmasters/guidelines.html
Yahoo Guidelines:
http://help.yahoo.com/help/us/ysearch/basics/basics-18.html
Ask Guidelines:
http://about.ask.com/en/docs/about/editorial_guidelines.shtml
DMOZ Guidelines:
http://www.dmoz.org/help/submit.html
Coding guidelines published by the World Wide Web Consortium (://www.w3.org/) should be followed as well as tested using their free valuator which checks the markup validity of Web documents in HTML, XHTML, SMIL, MathML, etc. (://validator.w3.org/)
Google Guidelines:
http://www.google.com/Webmasters/guidelines.html
Yahoo Guidelines:
http://help.yahoo.com/help/us/ysearch/basics/basics-18.html
Ask Guidelines:
http://about.ask.com/en/docs/about/editorial_guidelines.shtml
DMOZ Guidelines:
http://www.dmoz.org/help/submit.html
Coding guidelines published by the World Wide Web Consortium (://www.w3.org/) should be followed as well as tested using their free valuator which checks the markup validity of Web documents in HTML, XHTML, SMIL, MathML, etc. (://validator.w3.org/)
Wednesday, January 28, 2009
Tuesday, January 27, 2009
Favicons listed in google SERPs?
There are rumours nowadays saying that Google is testing favicons in search results.
Here is a screenshot results for Matt Cutts` website:
We tested it and nothing showed up so far but according to a Google employee this could be true:
"We do a ton of tests every year, so I wouldn't be surprised to accidentally stumble across something like this :-). That said, I'd be curious to hear of other changes in the search results pages that you guys would like to see. I don't really have anything to do with that, but it's always neat to see what kind of ideas you all would have. Do you think favicons make sense in search results? Do they help you to recognize a site that you like to go to?"
John from Google
Here is a screenshot results for Matt Cutts` website:
We tested it and nothing showed up so far but according to a Google employee this could be true:
"We do a ton of tests every year, so I wouldn't be surprised to accidentally stumble across something like this :-). That said, I'd be curious to hear of other changes in the search results pages that you guys would like to see. I don't really have anything to do with that, but it's always neat to see what kind of ideas you all would have. Do you think favicons make sense in search results? Do they help you to recognize a site that you like to go to?"
John from Google
Thursday, January 22, 2009
What is a Good hyperlink?
A good text link needs to be surrounded by other keywords and to be clearly visible for the reader. From SEO point of view it is important to have a good anchor text pointing to somebody`s website. This is how a website gets a vote from you for a specific keyword phrase.
For eg. "For excellent examples of good photoshop tutorials hypertext look no further than teachtutorials.com, online photoshop tutorials resource"
Also, which URL do you think it is correct?
http://www.mysite.com
http://www.mysite.com/
http://www.mysite.com/index
http://www.mysite.com/index.html
http://mysite.com
http://mysite.com/
http://mysite.com/index
http://mysite.com/index.html
Let`s have a talk about it.
For eg. "For excellent examples of good photoshop tutorials hypertext look no further than teachtutorials.com, online photoshop tutorials resource"
Also, which URL do you think it is correct?
http://www.mysite.com
http://www.mysite.com/
http://www.mysite.com/index
http://www.mysite.com/index.html
http://mysite.com
http://mysite.com/
http://mysite.com/index
http://mysite.com/index.html
Let`s have a talk about it.
Monday, January 5, 2009
Top 20 social networking websites in 2008
1. Blogger (222 million)
2. Facebook (200 million)
3. MySpace (126 million)
4. Wordpress (114 million)
5. Windows Live Spaces (87 million)
6. Yahoo Geocities (69 million)
7. Flickr (64 million)
8. hi5 (58 million)
9. Orkut (46 million)
10. Six Apart (46 million)
11. Baidu Space (40 million)
12. Friendster (31 million)
13. 56.com (29 million)
14. Webs.com (24 million)
15. Bebo (24 million)
16. Scribd (23 million)
17. Lycos Tripod (23 million)
18. Tagged (22 million)
19. imeem (22 million)
20. Netlog (21 million)
[credits to Comscore]
Facebook beats Myspace
According to Comscore, Facebook pulled in 123.9 million unique visitors and 114.6 billion page views in May beating Myspace.com's 114.6 million unique visitors and 45.4 billion page views.
2. Facebook (200 million)
3. MySpace (126 million)
4. Wordpress (114 million)
5. Windows Live Spaces (87 million)
6. Yahoo Geocities (69 million)
7. Flickr (64 million)
8. hi5 (58 million)
9. Orkut (46 million)
10. Six Apart (46 million)
11. Baidu Space (40 million)
12. Friendster (31 million)
13. 56.com (29 million)
14. Webs.com (24 million)
15. Bebo (24 million)
16. Scribd (23 million)
17. Lycos Tripod (23 million)
18. Tagged (22 million)
19. imeem (22 million)
20. Netlog (21 million)
[credits to Comscore]
Facebook beats Myspace
According to Comscore, Facebook pulled in 123.9 million unique visitors and 114.6 billion page views in May beating Myspace.com's 114.6 million unique visitors and 45.4 billion page views.
Free SEO Suggestion Tools
Hello readers and Happy New year!
Let`s talk a little bit about the power of keyword suggestions tool in your search engine optimization. Here are two powerful SEO tools: Google Suggest and Youtube suggestion.
I`ll give you some tips on how you should choose your keywords for your website, the most searched keywords for your chosen field of expertise.
Say you are offering 'photoshop tutorials' you can get this keyword expansion:
Google Suggest
Youtube suggestion:
what is next? use it in your webpage in your title, an h1 at the top of the page tag, inside an anchor text and also spread the keywords among your content.
Let`s talk a little bit about the power of keyword suggestions tool in your search engine optimization. Here are two powerful SEO tools: Google Suggest and Youtube suggestion.
I`ll give you some tips on how you should choose your keywords for your website, the most searched keywords for your chosen field of expertise.
Say you are offering 'photoshop tutorials' you can get this keyword expansion:
Google Suggest
Youtube suggestion:
what is next? use it in your webpage in your title, an h1 at the top of the page tag, inside an anchor text and also spread the keywords among your content.
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